Designing productsthat scale. AcrossSaaS, Web3 & AI.
§ Practice
6+ years. 15+ products shipped across Web3, SaaS, AI, and Fintech — from prop trading platforms serving 100K+ traders to the Shopify ecosystem and creator economy tools.
§ Currently
Leading design at IDEEZA (90+ team). Operating AI-first — building design systems with AI as a collaborator, pairing daily for components and ideation. 249-component design system. Mentor 7 designers.
Users
100K+
Years
6+
Designers
7+
A designer who listens
before he draws.
Lead Product Designer with 6+ years and 15+ shipped products across Web3, SaaS, and AI. I’ve shaped FundedNext (prop trading platform serving 100K+ traders), ReviewXpo (Shopify SaaS), Crowdfundly (creator economy), and enterprise products for UNICEF and WHO. Currently leading design at IDEEZA — building decentralized and AI-driven experiences. I turn complex systems into interfaces people actually understand.
Over the years, I’ve worked across SaaS, fintech, and Web3 platforms — simplifying complex flows, improving user journeys, and building systems that teams can grow with. I’ve been involved in everything from early concepts to scaling products used by thousands of users.
I care about the thinking behind the interface. Every decision is intentional, and every screen exists for a reason — not just to look good, but to work better.
Years
06+
Projects
40+
Clients
15+
Research first
Understanding users before jumping into solutions.
Systems thinking
Designing for consistency, scale, and real product use.
Quiet craft
Clean, thoughtful execution without unnecessary noise.
Ship and learn
Iterate fast, learn from real usage, improve continuously.
Pair with AI by default.
Components, ideation, systems, prototyping — AI is a daily collaborator, not a separate tool. Faster ships, broader exploration, more time for the work that actually requires taste.
Selected work
and product contributions.
More work on request —
Request full case studiesNotes from the
studio.
Thoughts on product design, UX decisions, and lessons from real projects.
Full archive ↗Six years, four chapters.
A compressed timeline. Download the full dossier for education, tools, clients, and references.
Lead Product Designer
Leading product design, building scalable systems, and mentoring designers.
IDEEZA
Product Designer
Improved product experience and contributed to measurable growth. Design work for UNICEF, WHO, Luxurious Light, and other global enterprise clients.
Riseup Labs
Product Designer
Worked on core product flows, usability improvements, and key features including FundedNext.
JoulesLabs
UI/UX Designer
Delivered end-to-end product design across multiple clients.
Freelance